SABC Information Library Socks Drive for Mandela Month #67minutes

SABC Information Library Socks Drive Campaign

The SABC Information Library run a successful campaign for Mandela Day, doing 67 minutes at Soweto Letsibogo High School.

The photos of the day can be found here: SABC Information Library Sock Drive 2017

SOCK DRIVE REPORT  

BRIEF 

– Vision

Katleho Foundation is a non-profit making organisation formed in 2016 with the goal of providing disadvantaged youth and children with sustainable social and economic empowerment initiatives. Last year they celebrated Mandela day at Tshepisong in Roodepoort. A great number was donated; school shoes, food, sanitary pads, etc. on the day from different companies and media was also there to cover the initiative.

To commemorate Mandela day this year, Vision Katleho organised another event in Soweto Letsibogo High School. SABC Information Library received an invitation to donate anything to the school on the day. Socks and books were to be donated.  The Information Library also wanted to celebrate 67 minutes for Mandela Day. While the Information Library was brainstorming on a few ideas, they received an invitation to be part of the initiative.

IMPLEMENTATION

To celebrate 67 minutes for Mandela, Information Library decided to run a Sock Drive Campaign which were a huge success!. SABC staff was asked to donate new and old socks with no holes. Some of the Media Library staff contributed money towards the socks. Socks were bought with all the money that was contributed. All the donated socks were donated to the school. Communication about the drive was sent via corporate communication mail to all the staff. The socks were placed in branded boxes throughout the SABC in Auckland Park.

OUTCOME 

Approximately 300 Socks were donated in 2 Weeks. SABC Foundation came on board and 500 books were donated to the school. The principal together with the learners were happy to receive the books. The principal informed the Information Library team that the books will be kept safe in the school’s library and the socks will be given to Grade 8 learners. The event and the handover went very well.

28 JULY 2017 
 
GUESTS PRESENT AT EVENT 

SABC Information Library Team: Nomakhosi Mthembu, Justice Leshilo, Vuyelwa Mfula and Marks Moseri

SABC Foundation: Seipei Shole

Vision Katleho Foundation: Sylvia Kgoadi, founder and MD

Paramount Chief of Africa: His Excellency Francis Nwaneri

Andile Nebulane – Igazi Actor (MC at the event)

Gabriel Temudzani –Chief Azwindini Mukwevho from Muvhango

Zinhle Mthembu - Marketing Manager @ Tshepo Themba Private Hospital

Lorraine Steenkamp – Founder & CEO @ Start My Biz

Boo Prince – Professional Voice over artist

Nwabisa Bunde – Motivational Speaker

Dumisani Shabalala - Chief Education Specialist @ the Department of Education

Duma Mboni Chairperson @ Vision Katleho Foundation


SPECIAL THANKS

SABC MEDIA LIBRARIES' contributions towards the socks and SABC News Staff. SABC Foundation especially Seipei Shole and Katlego Tsholo. They managed to donate 500 books and also accompany the Information Library staff to the event on short notice. The Corporate Communication Team, specifically Lungelo Mbulwana for the marvellous work he constantly does, taking pictures effortlessly and with a smile.


Thanks to the SABC staff at large and finally to the SABC Information Library team for making this happen!