Tuesday, May 17, 2016

Feedback from LIASA Marketing Seminar 12-13 May 2016 Durban

LIASA, NLSA, SANC Information Library

The Library and Information Association of South Africa LIASA and The National Library of South Africa requested representatives from the SABC to present at the Library Marketing Seminar in Durban.
Justice Leshilo (Information Librarian) and Jacqueline Wilson (Music Librarian) represented SABC Media Libraries

Both librarians appreciated the fact that the seminar included SABC Information Library as partner with LIASA and NLSA. They even adjusted their programme to help the SABC librarians add up all the topics to include in their presentation.

The topic of their presentation: Partnerships between Media & Libraries: Buying the media space for promotion and marketing of libraries.

Justice Leshilo introduced his  presentation with a lengthy background to the  SABC Information Library whileJacqueline Wilson spoke about the SABC Music Library and what we do on a day-to-day basis.

Justice Leshilo explained the logo based on the SABC's visual identity standards. The meaning of the logo and the importance of branding were also explained. He spoke about the regulations on the usage of logos.

SABC, logo
SABC ogo

Some photos from the event:

Justice Leshilo

Jacqueline Wilson

More photos on The National Library of South Africa Facebook Page: Kwazulu-Natal Library Marketing Seminar

Also on SABC Information Library Facebook Page